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Are you ready to propose? This checklist is a must! Proposal

  ✔ You’ve discussed your future together No, i’m not talking about your  vacation next month! Yes, that’s important, but I mean your far as well as your near future. Has the topic of being together forever been discussed at all?  What happens when the two of you discuss your plans for the next 10 years from now- do you include each other in them? If yes, than that...

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Amethyst, February’s Birthstone Birthstone Jewelry

February’s birthstone is the magnificent, Amethyst. This gorgeous gemstone is not only popularly worn by those lucky enough to have a February birthday, but by just about everyone! In fact, purple is one the most popular favorite colors in the world, so its no wonder so many people absolutely adore Amethyst. Not only is it loved for its color, but the fact that it is so widely...

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New Year, New You..How to Freshen up your Jewelry Collection! Trending Jewelry

The New Year is all about starting fresh. We all rush to sign up for new gym memberships, join weight loss programs, and make many resolutions. By now most of us have unfortunately fallen off that gym-everyday band wagon, have slid back into our sweatpants and glass of wine after-work routine, and are happy- but, what a let down! This got me thinking, one of the #1...

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The 2017 SAG Awards Celebrity News

Sunday night, at the 23rd Annual SAG Awards, Hollywood’s most celebrated actors and actresses walked the red carpet in glamorous gowns and embracing big, bold jewelry looks. Stars certainly did not skimp on the 2017 trending “jumbo jewelry” look. Stars wore everything from enormous  diamonds accented with colored stones to waterfall diamond drop earrings to animal-shaped earrings and brochures. Here is a look at some of our favorites and...

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You’re Engaged! Now what? Proposal / Wedding / Wedding Bands

So you just got engaged? Congratulations! But, now what do you do? There is so much to do! However, here are the 4 most important tasks we think every newly engaged couple should put on their checklist immediately. #1 Get the ring insured!  Congratulations! Your newly purchased ring is now exposed for the world to see and admire on your beautiful fiancé’s hand, but we can’t stress...

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Conflict-Free Diamonds, an Allurez Promise! Jewelry Tips

Did you know an Allurez diamond is truly rare, from its origin to its appearance? Only 0.01% of the world’s diamonds meet Allurez’s standards to be used in our fine jewelry. That being said, at Allurez one of the most important measures we take in purchasing our diamonds, is to purchase diamonds from conflict-free nations. In 2006, many of us sat, in theaters, in awe...

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How to Symbolize Your Love this Valentines Day! Gift Ideas / Jewelry Tips

Diamonds and Hearts and Flowers and Chocolate oh my! Where do you start? Don’t worry! As usual, we are here to solve all your gift buying problems this holiday! Valentine’s Day, celebrated every year on February 14, originated  as a Christian feast day, honoring early saints named Valentinus. The day first became associated with romance and love in the 14th century, when the tradition of courtly love began to flourish. In the 18th century, it...

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Reminiscing over Michelle Obama’s FLOTUS Jewelry Trending Jewelry

It is no secret that the First Lady of the United States, Michelle Obama, has become somewhat of a style icon these past 8 years. As we bid the Obama’s adieu, many of us are reminiscing over all the wonderful styles Michelle has rocked and captivated us with. FLOTUS always knows how to dress for the occasion. Her choice in jewelry is absolutely elegant and luxurious. Want to flaunt...

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Glam Up Just Like the Stars with Golden Globe Inspired Jewelry! Celebrity News

Were you inspired by this year’s magnificent red carpet looks? Often, we focus on the glamorous gowns seen on the red carpet at the Golden Globe Awards but, we cannot forget that jewelry plays a very important role in the stars’ look as well! You too can adorn yourself in some of the most popular pieces worn by the stars at the 2017 Golden Globe Awards and...

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January’s Biblical Birthstone Birthstone Jewelry

January’s birthstone is the magnificent garnet.  The word garnet comes from the Latin word granatus, meaning “seed-like,” referring to a pomegranate seed.  Just like the pomegranate, this stone has a vast history dating back to biblical times. It is believed that Noah’s ark used a garnet lantern to guide its way and that Aaron’s breastplate included this precious stone as one of twelve gems. Nobility...

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