Author Archives: Aviva D



Aviva D

#Fall
in Jewelry Tips

#Fall

We all love Fall! Fall outfits, beverages, and activities. What jewelry is trending this fall? Look no further, we’ve got you covered for that! Chokers Remember, the chokers everyone wore in the early 90’s? Well….they’re back! We have some classed up gorgeous choker necklaces available, which will be sure to have many heads turning in awe this fall. Pearls It seems like every designer on...

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14 Nov 2016
The Pearls of Buying Pearls: Freshwater or Cultured?
in Jewelry Tips, Trending Jewelry

The Pearls of Buying Pearls: Freshwater or Cultured?

When it comes to pearls, most of us commonly speak of two main types: freshwater and cultured. You might be wondering, which is better or what are the differences? Well look no further, we have all the answers for you, on how to pick the perfect pearls!   Which is Better? This may come as a surprise to many but, actually Freshwater pearls are cultured pearls! In...

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25 Oct 2016
Bridal Tradition: Something Old, Something New, Something Borrowed and Something Blue
in Bridal Jewelry, Jewelry Tips, Stone Reset

Bridal Tradition: Something Old, Something New, Something Borrowed and Something Blue

Trying to figure out how to incorporate your “something old, something new, something borrowed and something blue” into your wedding day attire can be difficult.  However, accessories can be the perfect way to seamlessly integrate these lucky charms. What better way then to complete the most important outfit of your life than to accent it with these items of timeless bridal tradition. Allow your accessories...

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16 Oct 2016
Everything You Need To Know About Protecting Your Engagement Ring!
in Celebrity News

Everything You Need To Know About Protecting Your Engagement Ring!

In light of the recent robbery of Kim Kardashian’s 20ct diamond engagement ring, we feel compelled to share this list, with our loyal customers, of  tips and tricks to protect your ring. Even if your not flaunting a ring like Kim’s, all engagement rings tend to be a significant investment, not to mention the priceless sentimental value. Ring protection and safety is important for everyone to be well...

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08 Oct 2016
The Health Benefits of October’s Birthstone: Will it be your GO TO detox this month?
in Birthstone Jewelry

The Health Benefits of October’s Birthstone: Will it be your GO TO detox this month?

October is a month which is adorned with two birthstones, Opal and Tourmaline. The more well recognized of the two is Opal. Opal is a radiant gemstone formed by non-crystalline silica gel. The particles are packed together in specific arrangements giving it its characteristic luminosity. Opal is often the most common purchase for an October birthstone, but its sister birthstone is equally beautiful  and even has...

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05 Oct 2016
A Modern Love Story: Soul mates connected through Social Media. Jillian and Storm Walker’s Wedding Story
in Engagement Rings, Proposal, Wedding Bands, Wedding Stories

A Modern Love Story: Soul mates connected through Social Media. Jillian and Storm Walker’s Wedding Story

The story of Jillian and Storm is quite romantic if you ask me. Many of the most lasting love stories begin with mutual friends, but it’s usually at a common gathering or special occasion where you are brought together due to your network-not usually on a social networking site. Storm and Jillian met in June of 2014 on Instagram. They had a couple mutual friends...

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27 Sep 2016
Allurez Takes the Lead: E-commerce is the Future of Fine Jewelry
in News

Allurez Takes the Lead: E-commerce is the Future of Fine Jewelry

Allurez founder and CEO, Raphi Mahgerefteh is a leader in the e-commerce industry, specifically in the fine jewelry market. Numerous articles have acknowledged Mahgerefteh for his expertise due to the success of his company, Allurez. Mahgerefteh has been notably interviewed for the Huffington Post, Entrepreneur.com, and Tech.co. Furthermore, Allurez has been ranked as one of the 5000 fastest growing companies in America by Inc. Magazine...

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08 Sep 2016
A Wedding Worth A Standing Ovation!
in Wedding Bands

A Wedding Worth A Standing Ovation!

Allurez is so lucky to be a part of some of the most amazing wedding stories. We are so proud to be the symbol of ever-lasting love for so many beautiful couples. When groom, Kevin, proposed to bride, Sarah, he chose a ruby and diamond ring. Sarah wanted to match it with an equally beautiful wedding band. In Sarah’s words- “I was so excited when I...

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25 Aug 2016
Is Moissanite The New Cubic Zirconium?
in Gemstone Jewelry

Is Moissanite The New Cubic Zirconium?

Moissanite, also known as silicon carbide, is both rare and brilliant. Its unique qualities make it an incomparable gem. Often described as similar to diamonds in appearance, Moissanite is brighter than any other gemstone. However, what makes Moissanite most attractive is its much more affordable price point. Envious peers will be captivated by a grand statement of luxury and only you know what you paid...

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12 Aug 2016
Boyfriend’s Guide to The Perfect Ring
in Category 2

Boyfriend’s Guide to The Perfect Ring

Don’t know the first thing about jewelry let a lone a diamond ring…don’t worry we are here to help: The Boyfriend’s guide to the perfect engagement ring! How much do you want to spend? Find out her ring size! Chose your metal! You may choose from: Platinum 18k Gold 14k Gold Palladium Gold’s 3 color choices: Rose Gold (aka Pink Gold) Yellow Gold White Gold You can...

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22 Jul 2016
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